prop·a·gan·da
1.
information, ideas, or rumors deliberately spread widely to help or harm a person, group, movement, institution, nation, etc.
My blog post today will come across negatively, but I do not intend for it to be like this. First I will explain I think it is a great idea to use social media and the internet to help catch a criminal, this man is a menace (who before Monday I had never heard of) and he should be captured and killed in my opinion. But my worry lies with the video as a piece of mass propaganda.
The infamous Reich Minister of Propaganda Joseph Goebbels would have killed to have been able to influence the minds of 50 million people in under a week. But back then it wasn't possible. Now as the 'KONY' video refers to; Facebook dominates many lives all over the world, more and more people are getting broadband enabling them to create and share videos all around the world. This means the audience for videos of this nature is growing rapidly.
The video is brilliantly made, I mean if you look at the credits list, alot of work has gone into making it visually stunning as well as delivering the message the group wants to spread. User-generated content is becoming a better standard all the time, as camera prices reduce and we all become more media-savvy. But are we? Many people have watched this beautiful and powerful film and believed and accepted it blindly (I am not saying it is not true) without checking other sources first. I do wonder how many people have donated money without reading up more on the subject. My concern is if I made a brilliant film tommorow and uploaded it to Youtube asking for money for a campaign about something, could I recieve money and support that easy?
If this group can do it, surely anyone can and this is what scares me ultimately. This group made a viral video for a good cause, the video is very persuasive and it is easy to get sucked in, if 50 million have seen this and all of them want a horrendous man captured, could this form of propaganda be used elsewhere and not for the greater good. what if someone decided to use this form of media to spread 'bad' propaganda. As the narrator in the film mentioned 'this is an experiment' and the results are extremely interesting. This could the first of many global campaigns created and supported via social media on the internet.
I would reccommend reading the following articles along with watching the video:
http://www.guardian.co.uk/politics/reality-check-with-polly-curtis/2012/mar/08/kony-2012-what-s-the-story
http://www.telegraph.co.uk/news/worldnews/africaandindianocean/uganda/9131469/Joseph-Kony-2012-growing-outrage-in-Uganda-over-film.html
Thanks for reading..I suppose by writing this I am also spreading the message and campaign, these guys are very clever!
